Social Media is to SEO as Peanut Butter is to Jelly

 

Social Media is to SEO as Peanut Butter is to Jelly

            Some people want to take the word SEO and alienate it from the phrase Social Media that I believe is completely wrong. When Google Plus launched many people were saying that SEO is dead or its going to die. The truth is if you take away SEO you will have to take away text itself. All SEO does is make websites searchable for the terms that people are typing. As long as people are searching for something on search engines like google, bing, and yahoo, there will always be SEO. In fact the more people socialize on Social networks the more necessary it will be to have SEO.

             I believe anyone who wants to capture a particular demographic should have their website optimized in addition to having Social Networks tailored to their website. I believe it should be a mandatory that anyone seeking to capture a certain audience has at least Facebook and Twitter created for their website with links to these networks. If one has social networks but doesn’t have the site optimized they may capture a portion of their audience but by not doing the SEO for your website one is making a Peanut Butter sandwich with no jelly.

SEO & Christian Rap Fusion

This video is of a Christian rapper (Poetic Prophet) who is discussing the importance of SEO for Christian rappers. The video is a promotional tool and establishes the "SEO Rapper" Charles Lewis as an expert in the SEO field. Charles works for a company called Poplabs, an online marketing firm. Even though the song seems humorous there is some very factual information being mentioned in the song. He discussed the importance of branding, site design, having a call to action, and creating an easy to use interface. He suggested that users should use Xml, Css, describe the doc types, check all browsers, title everything including pictures and content. He also discussed some things to avoid such as using graphics in moderation, staying away from incorrect color combinations, no tables, no background colors, no bold, and not to use italics.

I believe that SEO is very important in the Christian Hip Hop industry because there are so many artists and to stand out there needs to be a way where people can find them easily. SEO does exactly that, so I agree with Charles that if an artist wants to build their following they need to have all their websites and content online optimized correctly for search engines. To find more about the Poetic Prophet click here.

Resources:http://creativewebbiz.com/2008/08/07/seo-rapper-charles-lewis/