3HP Records Utilizes Social Media for Christian Rap

I have been following 3HP Records for over 2 years now. 3 HP Records is a Christian Rap label that started out as a radio show called 3 Hours of Power in Baltimore D.C. As the CEO and Founder Troy Edwards started working with a lot of artists then this label grew into what it is today. 3HP Records serves in various ways such as marketing, promotion, magazines, e blast,fliers, radio shows, award shows, event planning,music production and much more. Not only does 3HP serve in capacity on many levels they are widely spread across the internet through social media.

I first came across 3HP records due to their immense use of Social media outlets and networks. I was online and came across their Ning site: http://3hprecords.ning.com/ which has a very professional look and design. This was around the first time I heard about Ning websites which I saw were very good for getting a message to go viral while building a great online fan base.3HP Records has a growing social media presence with sites like facebook and twitter but, as far as the utilization of Ning and Blogspot they have mastered that. I look forward to seeing more from 3HP records and as always Urban christian Media is on the rise!

Sources:
http://www.dasouth.com/interviews/2141-troy-edwards-ceo-of-3hp-records
http://3hprecords.ning.com/
http://3hppromotions.blogspot.com/

Urban Christian Media Survey

SEO & Christian Rap Fusion

This video is of a Christian rapper (Poetic Prophet) who is discussing the importance of SEO for Christian rappers. The video is a promotional tool and establishes the "SEO Rapper" Charles Lewis as an expert in the SEO field. Charles works for a company called Poplabs, an online marketing firm. Even though the song seems humorous there is some very factual information being mentioned in the song. He discussed the importance of branding, site design, having a call to action, and creating an easy to use interface. He suggested that users should use Xml, Css, describe the doc types, check all browsers, title everything including pictures and content. He also discussed some things to avoid such as using graphics in moderation, staying away from incorrect color combinations, no tables, no background colors, no bold, and not to use italics.

I believe that SEO is very important in the Christian Hip Hop industry because there are so many artists and to stand out there needs to be a way where people can find them easily. SEO does exactly that, so I agree with Charles that if an artist wants to build their following they need to have all their websites and content online optimized correctly for search engines. To find more about the Poetic Prophet click here.

Resources:http://creativewebbiz.com/2008/08/07/seo-rapper-charles-lewis/